Nike is re-branding its Chicago stores with a new look using one-of-a-kind floor graphics. The expansion of Michael Jordan’s line from menswear and basketball paraphernalia to appeal to a more diverse crowd has been promoted through the floor graphics Gamma installed last week.

First printed as one piece transparent signage and then as cut letter vinyl, Gamma’s 3M floor graphics were laminated for protection.

 

Floor Graphics for Nike Re-brand