The (12) 24′”w x 72″h pole banners high above the streets on Armitage and Pulaski Avenues in Chicago were produced for the YMCA of Metropolitan by our company. Vutek printed on 13oz UV resistant material, these vinyl banners are sun and scratch resistant and water proof. Along with hemming the perimeter, grommets anchor these custom banners to their respective poles, which ensures secure hanging and reinforcement of the material against tearing.
One question often asked is, “Why vinyl as opposed to mesh banners?” When trying to broadcast a message, while either banner effectively promotes, is low cost and high functioning for marketing, event planning ,stadium sports events, church benefits, meetings, and more – choosing correctly between a vinyl banner and mesh banner is important.
The benefits of choosing vinyl is that it can be printed double sided and is generally less expensive. Its surface promotes a stunning ink finish. While attractive, however, vinyl banners can get wrinkled with set up and take down.
Mesh banners have small holes to allow wind to pass through. They are primarily used as outdoor banners, are resistant to tearing, are printed on one side only, and generally are more expensive than vinyl.
Researchers at Arbitron found that the average US resident spends (20) hours a week in a passenger car; 72% of respondents who noticed a billboard during the day go to the store on their way home from work. Every fourth consumer buys one or another product because he saw its advertisement on billboards, custom banners, city lights or other outdoor advertising; 25% of consumers choose goods as they saw them displayed.